Biography

Dr. Thomas Mueller

Social scientist, fitness advocate. Consumer psychology for ethical advertising. Research in consumer messaging promoting energy conservation. Marketing partner and global blogger for Mandela Fellows African leaders. Faculty in residence and founder of the Active Living Residence Learning Community.

Education

PhD, Mass Communication, University of Florida

MBA, Otterbein University, Westerville, OH

B.A., Journalism, University of Wisconsin - Eau Claire

Teaching focus

Expertise in sport and entertainment advertising, analytics marketing, research featuring predictive models for consumer behavior. Courses on student-oriented statistical research, social media marketing, international advertising, advertising ethics, and senior capstone advertising campaigns.

Service

International Board of Directors, Journal of Gender Studies

Associate Editor, Int'l Journal of Motorsport Management

Faculty advisor, Communication Department student special events group

Steering committee, ASU Faculty/Staff Christian Fellowship

Faculty in Residence, Hoey Hall

Founder and chair, Active Living Residence Learning Community

Recent awards

2019-2020 College of Fine and Applied Arts faculty service award

Keynote speaker 2019 ASU Housing Residence Life Awards Banquet "Resilience and Residence Life"

Personal

Endurance sport athlete and author. 50+ marathon finishes including New York and Washington DC. Ultradistance running since 1987 with 50K, 50 mile, 100K and nine (9) 100-mile trail running finishes. Cycling includes mountain bike, gravel bike and road riding events.