Research

Research

Focus on student partnerships that inspire learning and curiosity through data reporting and interpretation. Psychological model development for multi-dimensional assessment of behavior and motivation.

Recent undergraduate student research publications:

Perceptions of Charitable Giving: Discovering and Understanding Societal Views to Maximize the Ability to Build Homes, Hopes, and Futures

Gender bias in sport media a critical analysis of Twitter content and the National Football League's Carolina Panthers

American and Australian Sprint Car Racing: Increasing Standardization as a Motivator for Economic Growth


"Utility peak power messaging: Eliciting consumer response through traditional and social media channels" pending publication in Energy Research & Social Science

Hassler, E., Cazier, J., Russell, J., Mueller, T., & Paprocki, D. (2019). Standardizing Public Utility Data: A Case Study of a Rural Mid-Size Utility. Journal of Information Systems Applied Research, 12(1), 36.

Haase, M. & Mueller, T. (2019). American and Australian Sprint Car Racing: Increasing Standardization as a Motivator for Economic Growth. International Journal of Motorsport Management, 7(1).

Grace, A. & Mueller, T. (2019). Gender Bias in Sport Media: A critical analysis of Twitter content and the National Football League’s Carolina Panthers. Journal of Gender Studies.

Perreault, G. & Mueller, T. (2019). Who loves the Biblical Epic? A mixed-method analysis of online community perception of epic Biblical movies. New Heart and New Spirit: Perspectives on the Modern Biblical Epic. Clayton, W. (Ed.) Austin, TX: University of Manchester Press (In Press)

Mueller, T. & Perreault, G. (2018). The Psychology of Student Wellness: Relationships, Detractors and Exam Anxiety. Journal of Higher Education Management, 3(32).

Mueller, T. (2018). Donald Trump, Confederate Flags and NASCAR: Understanding fandom in stock car auto racing. International Journal of Motorsport Management, 3(1).

Mueller, T., & Wallin, M. (2018). Battling the Bullies: A Text Analysis of Student Interventions at University. Journal of Bullying & Social Aggression, 1(1). Retrieved from http://sites.tamuc.edu/bullyingjournal/battling-bullies-text-analysis-student-interventions-university/

Mueller, T. (2017). Consumer perceptions of electric utilities: Insights from the Center for Analytics Research & Education Project in the United States. Energy Research & Social Science, 26 (Supplement C), 34–39.

Mueller, T. (2017). The Student Perception of Faculty Scale: Development, Testing and Practical Application. Journal on Excellence in College Teaching, 28(1), 99–116.

Mueller, T. (2016). Tumultuous times in NASCAR: Antitrust implications for drivers and teams. International Journal of Motorsport Management, 5(2).

Faculty Mentor to Friday, J., Meyer, S. (2016). Perceptions of Charitable Giving: Discovering and Understanding Societal Views to Maximize the Ability to Build Homes, Hopes, and Futures. Explorations. Journal of Undergraduate Research and Creative Activities for the State of North Carolina, 11, 191-202.

Mueller, T. (2014). Changes to the Student Loan Experience: Psychological Predictors and Outcomes. Journal of Student Financial Aid, 43(3), 147-164.

Mueller, T. (2014). Consumer perception of CSR: Modeling psychological motivators. Corporate Reputation Review 17(3), 1-11.

Mueller, T. (2014). Changes to the Student Loan Experience: Psychological Predictors and Outcomes. Journal of Student Financial Aid, 43(3), 147-164.

Mueller, T. (2014). Adolf Hitler and Martin Luther: Anti-Semitism, Nazi propaganda and the German Lutheran Church. War Crimes, Genocide & Crimes against Humanity, 6, 1-28.

Mueller, T. (2012). The recreational sport participation scale: development, testing and practical application. International Journal of Sport Management and Marketing, 12(3), 144–158.

Mueller, T. (2012). Involvement of Ultramarathon Runners: Understanding Intention, Behavior, and Perceived Skill of the “Absolute Unitary Being”. ICHPER-SD Journal of Research, 7(1), 17–22.

Mueller, T. (2012). Scooter crashes at university: Intervention tactics for modified behavior and helmet use. Traffic Injury Prevention, 14(4), 1–5.

Mueller, T. (2011). Involvement and Rally Car Racing: The Significance of Importance, Sign Value and Pleasure in Motorsport Marketing. International Journal of Motorsport Management, 1(1), 1.

Mueller, T. (2011). Professors and practitioners: The practical convergence of theory with sponsorship negotiation and management. Journal of Sponsorship, 4(4), 325–337.

Mueller, T., & Sutherland, J. (2010). Heroes and villains: Increasing fan involvement in pursuit of “the elusive fan.” Journal of Sport Administration & Supervision, 2(1), 20–30.

Mueller, T. & Roberts, M. (2008). The effective communication of attributes in sport-sponsorship branding. International Journal of Sport Communication, 1(2).

Mueller, T. (2008). NASCAR in Mexico: the US expansion of motorsport into Hispanic culture. International Journal of Sports Marketing and Sponsorship, 9(3), 205.